Learn to influence with data
I help business professionals turn analysis into communication that drives decisions.
Through workshops & consulting services, I teach the foundations of effective communication that bring data to life, regardless if the analysis work is done by you, your team or your AI tool/agent.
Tools have changed.
The foundations have not.
What I teach
Communicating data well has always been about knowing your audience, finding the message, choosing the right graph, and structuring a story leaders can act on.
AI hasn't replaced any of that. If anything, it's exposed how many teams never built the skill in the first place — because now anyone can produce a polished-looking deck in three minutes, and "polished-looking" is suddenly not enough.
AI can analyze your data in three minutes. Making it matter is still your job.
I help business professionals turn analysis into communication that drives decisions — through workshops grounded in principles that work whether your first draft came from you, your analyst, or your AI tool.
Why this matters more than ever
Most teams don't have a data problem. They have enough data, living in dashboards and existing analyses. Smart people are doing good work. But when it's time to communicate that work to decision-makers, the message gets lost — and so do the hours of effort.
AI is making this gap impossible to ignore. It can summarize numbers, draft reports, and build slides faster than any of us can. What it can't do is judge what matters in your business, read the room, or know which decision is actually on the line.
That's the human work. And it's the work I teach.
About Elizabeth
Elizabeth Ricks is a data storyteller and faculty member at Wake Forest University School of Business. She brings over a decade of corporate analytics experience across pharmaceutical, retail, manufacturing, and financial services — partnering with executives to surface insights, influence decisions, and build internal data communication capability.
Earlier in her career, she taught workshops and delivered keynotes at Microsoft, ExxonMobil, Target, Facebook, and other Fortune 500 organizations through her work on the storytelling with data team.
Ready to move beyond the chart?
Tell me about your needs and what challenges/pain points you’d like to solve. Together, let’s bring your data to life!